Instructions: Determine the correctness of each of the statements. Write TRUE if it is correct and FALSE
if otherwise. Write your answer in the space provided before the number.
1. Packaging plays a vital role in promoting the products because it is the first element that
customers see in the product or service because they don't know what is inside yet.
2. Target market defines as the size of arena where the entrepreneur will play.
3. The employees is the major differentiator of your business, it influences the customer's
buying behaviour.
4. The product should be identified first before finding the right customers.
5. The process among 7P's covers the product distributions and whole business logistics.
6. The price among the 7P's is one of the factors that generate income for the business.
7. Pricing should also be aligned to your business objectives.
8. A good ambiance of the place is a manifestation of a good services and it is considered
as the packaging of the service offered.
9. Promo items, raffle promos, and trade fairs or exhibits are examples of a good
promotion strategy.
10. Monitoring competitor's prices is considered unethical in business world.
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ert IV Mahina​