Instructions: write true if the statement is correct, otherwise write false. ________1. in market targeting, the entrepreneur defines the customers by way of segmentation. ________2. a segment with strong barriers to the five forces of competition is a segment that is worth considering. ________3. in a one-on-one marketing strategy, the consumers are considered to have similar needs and wants. ________4. the concept of mass marketing is usually applicable to consumable commodity products. _______5. a market segment is composed of consumers with similar or the same needs, wants, characteristics, and preferences.